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British Airways unveils new Business Class ‘Club Suite’

As we anticipated late last year, British Airways has unveiled its highly-anticipated new business class seat – ‘Club Suite’ – and confirmed it will arrive on the first of its Airbus A350 aircraft in July.

“We’re thrilled to see BA’s new aircraft launch with a brand new business class seat and experience”, said Sarah Bush, Director of The Travel Authority Group.

“This latest incarnation of BA’s impressive business class—’Club Suite’— really does look like a next-generation product. We look forward to seeing it for ourselves, and hearing client feedback after they fly”, added Sarah.

Like the airline’s existing Club World product, the newly-branded ‘Club Suite’ offers direct-aisle access in its 1-2-1 configuration, and each seat converts into a luxurious flat-bed.

What is different, however, is the addition of a suite door for greater privacy, 40% more storage—including a vanity unit and mirror, WiFi, generous 18.5-inch inflight entertainment screens, high definition gate-to-gate programming, and PC/USB power.

The new Airbus A350 aircraft itself will also promote a feeling of well-being, space and calm due to its reduced noise levels, high ceilings and ambient lighting which is intended to compliment the time of day and outside light. Customers will experience a cabin with higher levels of humidity and refreshed air as the cabin pressure is equivalent to an altitude of just 6,000 feet.

There are also environmental benefits to flying on the state-of the-art A350 as 25% lower fuel burn significantly reduces CO2 emissions.

Alex Cruz, British Airways’ Chairman and CEO, said: “The arrival of our first A350 featuring our new Club Suite is one of the most exciting developments in our £6.5 billion investment programme.”

As well as a new 56-seat Club World cabin, the three-cabin A350 will feature the latest World Traveller Plus cabin (56 seats) with new furnishings including a plush new pillow and warm quilt, new amenity kits and an enhanced service and an improved dining experience. The World Traveller (economy) cabin offers 219 seats. Customers will also benefit from high-speed WiFi, allowing travellers to browse the internet on their personal electronic devices.

After launching on short-haul routes, BA’s new A350s will commence long-haul services from October. The airline will commence retro-fitting its existing long-haul fleet with the new Club Suite at this time, too.

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